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Coors Light
The Chill Chapter
Integrated Campaign
Team
Alyona Golikova, Art Director
Yash Bhut, Copywriter
Brownie Points
Graphis International Talent Award 2023 – Silver
D&AD New Blood 2021 - Graphite Pencil
Golden Award of Montreux 2021 - Finalist
How do you help 21-27 y/o chill with Coors Light, who think they're too cool for the brand?
Play Hard, Chill Hard!
Caseboard
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