Homo Fossileum Fuelensis
By: United Nations Development Programme
Governments spend $421 Bn every year on fossil fuel subsidies. How can the UN convince governments to stop the subsidies?
It's not just plants, all living things contribute to the composition of fossil fuels, including humans.
The future stage of human evolution: Homo Fossileum Fuelensis. The more fossil fuels we use, the sooner we become them.
Golden Award of Montreux 2022 – Gold
Creative Conscience 2022 – Silver
ADC Young Ones 2022 – Shortlist
Ad Stars 2022 – Winner
M.AD Ideathon 2021 – 2nd position
Camila Donnapaolo, Art Director
Elena Casas, Art Director
Hussam Moustapha, Copywriter
Niruban Satchithanandakumar, Strategist
Yash Bhut, Copywriter
Museum Activation: HFF figurines placed inside museums across the world
Tickets act as a petition to end the fossil fuel subsidies
Outdoor activation at public hotspots
Social media activation #futureofevolution #hff